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Sip in Style: A Beginner’s Guide to Cannabis Beverages
As a consumer in New York, it’s no secret that cannabis beverages are not just the hottest trend, but an innovative product here to stay. Especially in younger generations, more and more people are steering away from traditional smoking, vaping, and alcohol, and it’s clear to see why.

How It’s Grown: The Cannabis Cultivation Process in New York
Cannabis cultivation in New York is finally taking root in a more meaningful way. Progressive regulations and cannabis laws now support both home growers and commercial cultivators. Maybe you’re planning to grow a few plants on your balcony. Or perhaps you’re one of the lucky businesses to secure a commercial cannabis license in the state.

Cannabis Microdosing Made Simple: How to Start Small and Feel in Control
The cannabis plant is celebrated for its abundance of beneficial and therapeutic effects and various uses. The practice of microdosing cannabis has become a recent trend in cannabis consumption, appealing to those who are seeking the benefits of cannabis without an overwhelming, heady high.

High & Dry January
Nearly a third of Americans plan to participate in some form of Dry January in 2025. Research firm The New Consumer/Coefficient says that number reaches almost 50% of Gen Z and millennial drinkers.

Purple Owl’s High Tech Visuals Create Unique, Immersive Dispensary Experience
Standing out in a growing retail cannabis market is a tough job. In just the past year, a half dozen dispensaries have opened in the city of White Plains alone. Unlike typical unregulated service businesses or product retailers, cannabis dispensary owners, like the Purple Owl’s Beth Smith, have the added challenge of marketing with one hand tied behind their back.

Cannabis Pairings for Thanksgiving
By now, you’ve likely planned your Thanksgiving menu and stocked up on most of your essential ingredients. If you’re still pondering your choice of adult recreational “condiments,” Green Wednesday (the day before Thanksgiving) is a great excuse to expand the menu beyond holiday punch and spiked egg nog.